Professor Fatou Sow
She seeks to leave a global impact on her academic and professional career, and one of her main goals is to bridge the gap between Black diasporans through social and economic dimensions such as professional development, mentorship, and travel. Her work has spanned across industries, including higher education, fashion, beauty, the creative arts, non-profit, defense, blockchain technology, fintech, and business. Ms. Sow is an Adjunct Professor at Howard University Cathy Hughes School of Communications Annenberg Honors Program, instructing sophomore and junior honors students on communication research topics such as social identity, media, economics, technology, race, gender, and the African diaspora, among others.
Description This presentation focuses on the effects of colorism in social media on Black women ages 18-22 on the campus of Howard University. Colorism is directly displayed on social media sites, such as Twitter and Instagram, in online advertisements, in song lyrics, and various literature. There are serious problems amongst Black communities and one of those is self-perception of beauty. The bigger issue at hand addressed by this research is the set ideal standard of beauty which stems from racism, white supremacy, and what is of access to media. The present study will investigate colorism in social media through the experiences that young adult, Black women have had and communicative expressions on Black skin complexion.