Professor Fatou Sow
BIO
Professor Sow is a creative writer, professional speaker, and communications professional with years of experience in communications, consulting, and public relations. Her background in strategic, legal, and management communications from Howard University propelled her to continue her education at Johns Hopkins University School of Advanced International Studies in Italy, where she received her master’s in international relations with a focus on International Economics and African Studies.
She seeks to leave a global impact on her academic and professional career, and one of her main goals is to bridge the gap between Black diasporans through social and economic dimensions such as professional development, mentorship, and travel. Her work has spanned across industries, including higher education, fashion, beauty, the creative arts, non-profit, defense, blockchain technology, fintech, and business. Ms. Sow is an Adjunct Professor at Howard University Cathy Hughes School of Communications Annenberg Honors Program, instructing sophomore and junior honors students on communication research topics such as social identity, media, economics, technology, race, gender, and the African diaspora, among others.
She seeks to leave a global impact on her academic and professional career, and one of her main goals is to bridge the gap between Black diasporans through social and economic dimensions such as professional development, mentorship, and travel. Her work has spanned across industries, including higher education, fashion, beauty, the creative arts, non-profit, defense, blockchain technology, fintech, and business. Ms. Sow is an Adjunct Professor at Howard University Cathy Hughes School of Communications Annenberg Honors Program, instructing sophomore and junior honors students on communication research topics such as social identity, media, economics, technology, race, gender, and the African diaspora, among others.
Presentation
Session 2-B. Too Light or too Black?: A Study on Colorism in Social Media Through the lens of Black Women at Howard University.
Description This presentation focuses on the effects of colorism in social media on Black women ages 18-22 on the campus of Howard University. Colorism is directly displayed on social media sites, such as Twitter and Instagram, in online advertisements, in song lyrics, and various literature. There are serious problems amongst Black communities and one of those is self-perception of beauty. The bigger issue at hand addressed by this research is the set ideal standard of beauty which stems from racism, white supremacy, and what is of access to media. The present study will investigate colorism in social media through the experiences that young adult, Black women have had and communicative expressions on Black skin complexion.
Description This presentation focuses on the effects of colorism in social media on Black women ages 18-22 on the campus of Howard University. Colorism is directly displayed on social media sites, such as Twitter and Instagram, in online advertisements, in song lyrics, and various literature. There are serious problems amongst Black communities and one of those is self-perception of beauty. The bigger issue at hand addressed by this research is the set ideal standard of beauty which stems from racism, white supremacy, and what is of access to media. The present study will investigate colorism in social media through the experiences that young adult, Black women have had and communicative expressions on Black skin complexion.